THE IMPACT OF THE MOTIVATION SYSTEM AND OCCUPATIONAL SAFETY ON THE ECONOMIC EFFICIENCY OF THE ENTERPRISE
DOI:
https://doi.org/10.32689/2523-4536/79-3Keywords:
employee motivation, personnel security, human resource management, HR management, martial law, human-centered approach, labor resources, economic resilience of the enterpriseAbstract
Relevance of the study is driven by the urgent need to rethink the role of personnel motivation in the context of profound socio-economic transformations caused by the state of war in Ukraine. Under such conditions, enterprises are forced not only to maintain production stability but also to establish an effective system of personnel security, with motivational policy being its key component.The aim of the article is to justify the use of employee motivation as an effective tool for ensuring personnel security under crisis conditions and to develop scientific and practical recommendations for modernizing management strategies in the field of HR management.The research methodology includes content analysis, synthesis of findings from contemporary domestic and international scholarly works, as well as logical and structural analysis. This methodological approach enabled the systematization of management strategies during wartime instability and helped identify the key elements through which motivational technologies contribute to personnel security. Based on the results of the study, key threats to human resource management during wartime have been analyzed, including the shortage of qualified labor, increased psychological tension in teams, and the rising risk of losing key personnel. Priority areas for implementing motivational policy have been identified: introducing flexible working conditions, personalized social guarantees, and measures for re-adaptation and professional development. A list of effective forms of employee motivation suitable for implementation in the Ukrainian business environment has been developed, taking into account the human-centered approach.Drawing on the synthesis of current academic concepts and practical cases, an original model of using motivation as a tool for managing personnel security has been proposed. This model includes the stages of threat assessment, selection of motivational instruments, performance monitoring, and adaptation of the motivational policy in line with changes in the external environment. It is substantiated that only a systemic, adaptive, and strategically oriented approach to motivation management ensures greater personnel resilience, preservation of human capital, and reinforcement of a company's competitiveness.
References
Морозова М. Є. Роль сучасних методів управління персоналом у зміцненні кадрової безпеки підприємств.Здобутки економіки: перспективи та інновації. 2025. № 14. DOI: https://doi.org/10.5281/zenodo.14790273
Ткаченко В. В. Мотивація персоналу та соціальна відповідальність бізнесу в умовах воєнного стану: вплив на ефективність операційної діяльності.Актуальні питання економічних наук. 2025. № 10. DOI: https://doi.org/10.5281/zenodo.15336234
Дячков Д., Потапюк І., Капко В., Троневський В. Мотиваційний механізм управління персоналом підприємства як засіб забезпечення кадрової безпеки. Вісник Хмельницького національного університету. Економічні науки. 2025. № 340(2). С. 495–500. DOI: https://doi.org/10.31891/2307-5740-2025-340-78
Kucher O., Mohilevskyi L. State policy of supervision and control regarding compliance with labour discipline of employees and its implementation. Journal of Infrastructure, Policy and Development. 2024. Vol. 8, Issue 5. Article No. 5965. DOI: https://doi.org/10.24294/jipd.v8i5.5965
Zhyvko Z., Voronka O. Formation of the optimal system of economic security: theoretical and methodological aspect through the prism of the system of labor motivation. Social and Legal Studios. 2021. Vol. 4. Issue 2. P. 141–150. DOI: https://doi.org/10.32518/2617-4162-2021-2-141-150
Feng Q., Shi X., Zhang J. Influence of rent-seeking on safety supervision in Chinese construction: Based on a simulation technology. Technological Forecasting and Social Change. 2019. Vol. 138. P. 1–9. DOI: https://doi.org/10.1016/j.techfore.2018.10.016
Zhang S., Shi X., Yao S. Safety incentive for labor workers in state-owned mine enterprises in China. Procedia Engineering. 2011. Vol. 26. P. 2230–2238. DOI: https://doi.org/10.1016/j.proeng.2011.11.2429
Прийдак Т. Б., Яловега Л. В., Лега О. В., Мисник Т. Г., Зоря С. П. Розвиток цифрової компетентності як умова забезпечення конкурентоспроможності майбутніх економістів. Інформаційні технології і засоби навчання. 2019. Вип. 73ю №. 5. С. 28–47. DOI: https://doi.org/10.33407/itlt.v73i5.3035
ЛегаО. В. Економіко-правові аспекти матеріальної відповідальності облікових працівників. Вісник Житомирського державного технологічного університету. 2010. № 3 (53). С. 150–151
Заставнюк Л. Мотивація персоналу як фактор підвищення конкурентоспроможності підприємства. Економіка та суспільство. 2022. № 45. DOI: https://doi.org/10.32782/2524-0072/2022-45-54
Крамар І., Баранов К. Актуальні підходи до управління людськими ресурсами на вітчизняних підприємствах під час російсько-української війни. Соціально-економічні проблеми і держава. 2024. Вип. 1 (30). С. 140–151.
Гуцалюк О. М., Бондар Ю. А., Томарева-Патлахова В. В. Соціально-економічна безпека персоналу в системі формування та розвитку кадрового потенціалу підприємства. Науковий вісник Сіверщини. Серія: Освіта. Соціальні та поведінкові науки. 2024. № 1 (12). С. 83–102. DOI: https://doi.org/10.32755/sjeducation.2024.01.083
Продіус О., Афанасенко М., Лемешко М. Напрями удосконалення системи управління персоналом в умовах воєнного стану. Економіка та суспільство. 2024. Вип. 61. DOI: https://doi.org/10.32782/2524-0072/2024-61-100
Полюк М. І. Теоретичні підходи до мотивації персоналу у підприємництві. Ефективна економіка. 2020. № 4. DOI: https://doi.org/10.32702/2307-2105-2020.4.100
McKinsey Global Institute. The future of work after COVID-19. 2021. URL: https://www.mckinsey.com/mgi/overview/in-the-news/the-future-of-work-after-covid-19 (дата звернення: 25.06.2025).
Gallup. State of the Global Workplace: 2020 Report. 2020. URL: https://www.gallup.com/workplace/257552/state-of-the-global-workplace-2020.aspx(дата звернення: 25.06.2025).
Eurofound. Working conditions and workers’ health. 2019. URL: https://www.eurofound.europa.eu/publications/report/2019/working-conditions-and-workers-health(дата звернення: 25.06.2025).
Державна служба статистики України. URL: https://www.ukrstat.gov.ua(дата звернення: 25.06.2025).
Morozova M. E. (2025) Rol suchasnykh metodiv upravlinnia personalom u zmitsnenni kadrovoi bezpeky pidpryiemstv [The role of modern personnel management methods in strengthening the personnel security of enterprises]. Zdobutky ekonomiky: perspektyvy ta innovatsii, no. 14. DOI: https://doi.org/10.5281/zenodo.14790273
Tkachenko V. V. (2025) Motyvatsiia personalu ta sotsialna vidpovidalnist biznesu v umovakh voiennoho stanu: vplyv na efektyvnist operatsiinoi diialnosti [Personnel motivation and corporate social responsibility under martial law: impact on operational efficiency]. Aktualni pytannia ekonomichnykh nauk, no. 10. DOI: https://doi.org/10.5281/zenodo.15336234
Diachkov D., Potapiuk I., Kapko V., Tronevskyi V. (2025) Motyvatsiinyi mekhanizm upravlinnia personalom pidpryiemstva yak zasib zabezpechennia kadrovoi bezpeky [Motivational mechanism of personnel management at the enterprise as a means of ensuring personnel security]. Herald of Khmelnytskyi National University. Economic Sciences, vol. 340, no. 2, pp. 495–500. DOI: https://doi.org/10.31891/2307-5740-2025-340-78
Kucher O., Mohilevskyi L. (2024) State policy of supervision and control regarding compliance with labour discipline of employees and its implementation. Journal of Infrastructure, Policy and Development, vol. 8, issue 5, article no. 5965. DOI:https://doi.org/10.24294/jipd.v8i5.5965
Zhyvko Z., Voronka O. (2021) Formation of the optimal system of economic security: theoretical and methodological aspect through the prism of the system of labor motivation. Social and Legal Studios, vol. 4, issue 2, pp. 141–150. DOI: https://doi.org/10.32518/2617-4162-2021-2-141-150
Feng Q., Shi X., Zhang J. (2019) Influence of rent-seeking on safety supervision in Chinese construction: Based on a simulation technology. Technological Forecasting and Social Change, vol. 138, pp. 1–9. DOI: https://doi.org/10.1016/j.techfore.2018.10.016
Zhang S., Shi X., Yao S. (2011) Safety incentive for labor workers in state-owned mine enterprises in China. Procedia Engineering, vol. 26, pp. 2230–2238. DOI: https://doi.org/10.1016/j.proeng.2011.11.2429
Pryidak T. B., Yaloveha L. V., Leha O. V., Mysnyk T. H., Zoria S. P. (2019) Rozvytok tsyfrovoi kompetentnosti yak umova zabezpechennia konkurentospromozhnosti maibutnikh ekonomistiv [Digital competence development as a condition for ensuring future economists’ competitiveness]. Informatsiini tekhnolohii i zasoby navchannia, vol. 73, no. 5, pp. 28–47. DOI: https://doi.org/10.33407/itlt.v73i5.3035
Leha O. V. (2010) Ekonomiko-pravovi aspekty materialnoi vidpovidalnosti oblikovykh pratsivnykiv [Economic and legal aspects of material liability of accounting employees]. Visnyk Zhytomyrskoho derzhavnoho tekhnolohichnoho universytetu, no. 3 (53), pp. 150–151.
Zastavniuk L. (2022) Motyvatsiia personalu yak faktor pidvyshchennia konkurentospromozhnosti pidpryiemstva [Personnel motivation as a factor in increasing the competitiveness of the enterprise]. Ekonomika ta suspilstvo, no. 45. DOI: https://doi.org/10.32782/2524-0072/2022-45-54
Kramar I., Baranov K. (2024) Aktualni pidkhody do upravlinnia liudskymy resursamy na vitchyznianykh pidpryiemstvakh pid chas rosiisko-ukrainskoi viiny [Current approaches to human resource management at domestic enterprises during the Russian-Ukrainian war]. Sotsialno-ekonomichni problemy i derzhava, vol. 1 (30), pp. 140–151.
Hutsaliuk O. M., Bondar Yu. A., Tomareva-Patlakhova V. V. (2024) Sotsialno-ekonomichna bezpeka personalu v systemi formuvannia ta rozvytku kadrovoho potentsialu pidpryiemstva [Socio-economic security of personnel in the system of formation and development of the enterprise's human potential]. Naukovyi visnyk Sivershchyny. Seriia: Osvita. Sotsialni ta povedinkovi nauky, no. 1 (12), pp. 83–102. DOI: https://doi.org/10.32755/sjeducation.2024.01.083
Prodius O., Afanasenko M., Lemeshko M. (2024) Napriamy udoskonalennia systemy upravlinnia personalom v umovakh voiennoho stanu [Directions for improving the personnel management system under martial law]. Ekonomika ta suspilstvo, vol. 61. DOI: https://doi.org/10.32782/2524-0072/2024-61-100
Poliuk M. I. (2020) Teoretychni pidkhody do motyvatsii personalu u pidpryiemnytstvi [Theoretical approaches to personnel motivation in entrepreneurship]. Efektyvna ekonomika, no. 4. DOI: https://doi.org/10.32702/2307-2105-2020.4.100.
McKinsey Global Institute. (2021) The future of work after COVID-19. Available at: https://www.mckinsey.com/mgi/overview/in-the-news/the-future-of-work-after-covid-19 (accessed 25 June 2025).
Gallup. (2020) State of the Global Workplace: 2020 Report. Available at: https://www.gallup.com/workplace/257552/state-of-the-global-workplace-2020.aspx (accessed 25 June 2025).
Eurofound. (2019) Working conditions and workers’ health. Available at: https://www.eurofound.europa.eu/publications/report/2019/working-conditions-and-workers-health (accessed 25 June 2025).
Derzhavna sluzhba statystyky Ukrainy [State Statistics Service of Ukraine]. Available at: https://www.ukrstat.gov.ua (accessed 25 June 2025).
