A STUDY OF THE IMPACT OF SYNERGISM IN THE TRANSLATION OF LITERARY TEXTS INTO ENGLISH ON THE PRESERVATION OF THE AUTHOR'S STYLE

Abstract

Translation is a complex process, an important element of language contact that occurs when two languages exist side by side. In today's world, globalisation and translation are interconnected, as they contribute to the social and economic integration of countries. The translation is often controversial, as its nature raises questions about preserving the original meaning and cultural nuances. Literary translation, in particular, occupies a special place in cultural exchange, acting as an interpreter of the customs and traditions of different nations. The purpose of the proposed work is to study the impact of synergy in the translation of literary texts on the preservation of the author's style. By analysing the scientific literature, the results demonstrate that the translation of literary texts is a complex process that involves maintaining a balance between the transmission of meaning and the author's style. In this context, translation synergism opens up new perspectives in literary studies, allowing researchers to go beyond the simple transformation of a text from one language into another. Synergism implies a coherent interaction between the original text, cultural context, translation strategies, and audience expectations. Translation serves not only to preserve but also to update the original text so that it can ‘survive’ in new cultural and linguistic environments, giving it new meanings and the ability to influence audiences of different eras. The process of translation inevitably involves a creative approach to re-reading and adapting the original. In today's era of cross-border and interdisciplinary literary research, synergy in translation contributes to a deeper understanding of a literary text. A creative approach to translation that emphasises the interaction between language and cultural systems ensures that the stylistic integrity of the original is preserved. The concept of translation synergy serves as the basis for the development of translation studies. It allows us to analyse the role of the translator as a mediator and co-creator who adds new aesthetic and cultural significance to the text. Conclusions: The study of synergism in translation is becoming key to understanding both individual works and literary systems in general.