STUDY OF THE POTENTIAL OF STATE PROTECTIONIST POLICY’S FORMATION ON THE AMATOR CINEMA ART

Abstract

The experience that has been existing for a long time and used in the world for enterprises, is gradually being introduced in other sectors of modern society. From such point of view, the use of state administration mechanisms in the context of the state’s protectionist policy regarding amateur cinema is becoming topical. The leading Ukrainian scholars such as V. Bashtanik, N.Darmorrai, I. Chaplay, I. Chukhno and many others devote their studies to the formation of innovative management mechanisms in Ukraine. The needs of modern development of our state, based on scientific works on the state management by Ukrainian scholars V. Rubtsov and N. Perinskaya, we can distinguish the social mechanism of the formation and implementation of the state management protectionist policy for amateur cinema art, which can be discussed as a chain of interrelated phenomena, mediated by the state as the subject of management: the spiritual needs of the society on the patriotic direction — the interests of society in relation to spiritual needs — the goals, that is, the presence of competent experts in public administration at all levels of the cultural industry chain — the decision on the improvement of cinema services — the result is a high-quality and competitive artistic industry in Ukraine.

The purpose of the article — on the basis of modern scientific studies of Ukrainian scientists to consider the use of mechanisms of state administration in the context of the protectionist policy of the state for amateur cinema art.

The direction of protectionist policy of the state regarding amateur cinema art becomes a social form, which represents the adequacy of self-development and self-realization of national interests. Together with it, we have a functional form, that is, the protectionist policy regarding amateur cinema art becomes an arsenal of tools for the complete non-interference of the state in the creative process. Formation of protectionist policies for amateur cinema art is an important process of reforming public administration in Ukraine.

Taking as a basis the scientific works of modern Ukrainian scholars, the conclusion as for the development and improvement prospects of protectionist policy state administration mechanisms for the amateur cinema art that differ from existing ones with an improved organizational and legal mechanism and marketing mechanisms of state administration have to be used.